With an opening that sounds like a children's story book, it seems the Chinese are about 10 paces ahead of us as again.
While Barclaycard are hailing 'the Future', those smart cookies in Hong Kong have been a part of it for quite a while.
According to Warren Cheung, "The wave & pay Octopus card in Hong Kong, apart from paying fares for public transport, is now widely used as a substitute for cash in convenient stores (such as 7-eleven), fast-food stores (such as KFC / MacDonalds) and can be used for drivers to access car parks, thus saving a lot of paper tickets. One supermarket chain in Hong Kong also uses it as a means of storing loyalty bonus. Moreover, the personalised version of Octopus is being used for residents to access the ground floor entrance of their flats. At the moment, the London's Oyster card - the concept I believe comes from the Octopus card - can only be used to pay Transport for London's fares."
So Barclaycard team up with Oyster and we get the OnePulse credit card and a lot of marketing.
It hardly seems fair.
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